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Helping You Enhance Your Internet Marketing Skills

This is a blogsite full of specific, usable, take-it-to-the-bank information to help you grow and expand your online marketing business.

What is your forte?

Surveys

PPC Campaigns

CPA Campaigns

Direct Sales

Affiliate Sales

No matter if it is one of these listed here – or any other area of marketing your business, your products or your services, you need to know all you can about Online Marketing.

That’s why we’re here!

You can find tips and tools right here. Most of what you find here is free for the taking. Other offer services that are yours for a reasonable fee.

Don’t break the bank just to get started! That’s the best way to fail. Begin small and work up to bigger things.

Let us help guide the way.

Bookmark this site and come back often.

We are continually expanding our offerings.

Sunday, May 31, 2009

7 Online Business Ideas

The Internet offers many business opportunities. You can become a part of someone else’s enterprise or create a business of your own. There are many advantages to starting an Internet business. Here are the top Internet business ideas to help you find that appropriate niche you are looking for.


Every day people search the Internet for all sorts of opportunities. With this economy, the number one search is for ways to make money with low startup costs. Many of the basic equipment needed to begin Internet businesses are in your home right now. If you have a computer with a high-speed Internet connection, a telephone, a desk, and a printer, you can get going right away.


1. Blogging. This is the way to create an online presence without the technical issues of owning your own website (that comes later). Most blogs are offered with free hosting and come with already installed features so set up is easy. Blog about anything that you find interesting and will be interesting to other readers. A blog with a niche will perform in Internet marketing much better than a personal one. Blogs can also make money with programs like Google Adwords and AdSense. Pay per Click advertising also a great Internet marketing tool for generating revenue.


2. Internet research. Anyone who can navigate the Internet and find out almost anything, can market themselves as an Internet researcher. Large and small companies will pay you to find out information for them, create reports from the research.


3. Selling products. If you have a hobby like making and selling crafts you can expand your business online with a website. Set up a website that caters to your product offerings. Market these products online to drive traffic to your website.


4. Selling on eBay. With this idea, you set up shop on the Internet. You can sell products you created or items you own that you want to sell. Many now make a living selling on an eBay store. As your business grows, you can expand to involve other product markets.


5. Freelancing. Many online and offline businesses are looking for help. Freelancers lower the overhead of the company thus becoming more profitable for many jobs than hiring someone to work in the office. Depending on your talent, hire yourself out at a freelance writer, graphic artist, website designer or programmer.


6. Virtual assistant. Virtual assistants are the going trend for many businesses. In the beginning, virtual assistants performed the administrative duties of a company from their home. Now, VA’s can be found in all career specialties like medical, real estate, marketing and publishing. They perform tasks above administrative such as website administrator, report creation and Internet research.


7. Membership sites. You see more of these around these days. With a membership site, you choose a niche, such as Internet marketing. Customers pay to join at a certain level (gold, silver, bronze) and are rewarded with certain perks for their membership that include newsletters, videos or articles on marketing and services to help expand their own business. You create the website and supply the materials yourself or through outsourcing each month to your members.


Do you have an idea of what your Internet business idea might be? This list should get you started. Once you choose your business, and integrate Internet marketing tools and techniques, you'll be on your way to making online profits.




Saturday, May 23, 2009

You Can Create Powerful Headlines That $ell

You have mere seconds to capture a prospect’s attention. One of the single most powerful Internet marketing tools you have to accomplish this task is your headline. There are several keys to a compelling, and selling, headline and a few tips to help you get the job done.


#1 Tap into Your Prospect’s Emotions


According to psychologists our buying decisions are based first and foremost on our emotions. Use headlines which offer your readers a strong emotional benefit or reaction.


For example, ‘The 20-Minute Step that Will Make You a Business Genius’ taps into readers’ desires to feel smart and powerful.


Other emotions you can tap into are a desire to feel:


1. Attractive

2. Sexy

3. Assertive

4. Confident

5. Energetic

6. Pampered

7. A sense of belonging

8. In control of their own destiny

9. Wealthy

10. Proud

11. Respected

12. Safe


#2 Make it Active


To compel a response, use active language - language that shows movement and commands attention.


For example, “Stop Your Sugar Cravings Today With This Simple Step,” is a fine headline however it doesn’t command action nor does it really tap into any emotions. However, “Conquer Your Sugar Cravings With This Simple Step.” Conquer is an active and emotionally powerful word. Readers receive the benefit of feeling powerful and in control and it commands action.


#3 Let Your Reader Know They’re Important



The word YOU is a very powerful word. It let’s your reader’s feel as if you’re talking to them specifically and interested in solving their problems, issues and helping them achieve their desires. Instead of using I, Me or We in your headlines, use You. Using the headline example above compare the two options


“Conquer Your Sugar Cravings With This Simple Step.

“Conquer Sugar Cravings with Our System”


People want to know what’s in it for them and when they can assess that information in the headline, they’re going to be compelled to continue reading your copy and making a purchase.


Here are three more ideas for powerful headlines:


* Make a promise - Earn $1000 a day

* Make it newsworthy - New program guarantees you’ll earn $1000 a day.

* Ask a question – Do you want to ensure your financial future?


Three Simple Steps to Write Headlines That Sell


So now you have some ideas about what types of headlines sell, how do you begin to write those powerful headlines?


Step One – Get to know your audience intimately. What are their hopes, dreams, desires, and problems? Understanding your audience will help you create an emotional and powerful headline directed specifically at your audience.


Step Two – Determine how your products or services are going to make your prospects’ lives better or solve their problems. For example if you sell fitness equipment and your audience struggles with feeling attractive then you can create a headline that highlights a specific benefit your fitness equipment offers to solve that problem.


Step Three – Write ten to twenty, yes twenty, possible headlines. Not only will this give you practice writing compelling headlines, it’ll help you hone in on that perfect headline. And if you think you have a few winners you can always test them for conversion rates to find out which headline is more effective.


Marketing and copywriting experts consider your headline to be the most import element of any effective Internet marketing piece. Take the time to craft a compelling, and selling, headline and you’ll reap the benefits for years to come.